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Whistle While You Work

Whistle While You Work is a show where host Tobin Davies interviews people with inspiring and interesting careers. By listening to Tobin’s candid conversations with his guests, his listeners receive motivation and valuable lessons in subjects like leadership, business entrepreneurship, branding, innovation, lifestyle, and virtue.
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Jan 9, 2023

Tobin and Brittany Davies review the book "The 12 Week Year" by Brian P. Moran  & Michael Lennington 

Learn more about Brittany's business www.sundeckpropertygroup.com

Learn more about Tobin's business www.tobindavies.com/podcast

The guide to shortening your execution cycle down from one year to twelve weeks

Most organizations and individuals work in the context of annual goals and plans; a twelve-month execution cycle. Instead, The 12 Week Year avoids the pitfalls and low productivity of annualized thinking. This book redefines your "year" to be 12 weeks long. In 12 weeks, there just isn't enough time to get complacent, and urgency increases and intensifies. The 12 Week Year creates focus and clarity on what matters most and a sense of urgency to do it now. In the end more of the important stuff gets done and the impact on results is profound.

  • Explains how to leverage the power of a 12 week year to drive improved results in any area of your life
  • Offers a how-to book for both individuals and organizations seeking to improve their execution effectiveness
  • Authors are leading experts on execution and implementation

Turn your organization's idea of a year on its head, and speed your journey to success.

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